It is showed that the market share of Microsoft is being whittled away by Apple
According to the market Research institutions Forrester Research released on Friday’s latest report, due to the iPad and Mac in personal consumption market sell like hot cakes, brings apple product is being enterprise IT department of welcome, the enterprise is in the Microsoft (the Po) Windows operating system equipment spending is being attacked by apple nibbling.
Forrester in their global IT market outlook report, apple will be sold this year to enterprise users $10 billion iPad and $9 billion worth of Mac, 58% more than last year. In contrast, pick up the PC and Windows system in the enterprise market tablet PC sales dropped 3% year-on-year. Forrester reported that apple “is a computer equipment market the most disruptive power.”
Apple in the so-called IT consumption of field is in the lead. In this field, widely used technology equipment and the company engaged in personal affairs task. Apple will be in the consumer electronics market in the leading advantages extend to the enterprise users market, even if the global IT spending declined, but apple in the enterprise market is still strong.
According to Forrester expects the global IT spending would amount to 2.12 trillion us dollars, up 5%, but lower than the rate of growth of 10% in 2011, the reason is the global economic downturn enterprises have to cut back on spending. Apple has never disclosed a foreign enterprise users buy its equipment of the specific Numbers. However, the company in October last year, has said, the fortune 500 companies, 92% are in test or iPad deployment.
Forrester thinks, apple and not putting too much power in the enterprise market promotion of their products, and the enterprise users are used in apple equipment, just because the equipment in individual users who are very popular. Forrester said: “apple to the enterprise market penetration has not yet been get apple too many official support.”
Microsoft Windows operating system and Intel (the Po) processor is still will be leading enterprise market in 2012. According to Forrester forecast, in 2012, to pick up Windows operating system and Intel processor PC and platform in the global market of computer sales would amount to $69 billion, 2013 in and $68 billion. Forrester report in 2013, said the iPad and Mac in the enterprise market sales estimated to reach $28 billion.
